01
Project build
A defined piece of work with a written scope: a website, a landing page system, or a campaign set. Fixed price, agreed before anything starts.
Services
Six capabilities.One accountable team.
Most studios sell one of these and subcontract the rest. We keep all six in-house, which is the only way the advert, the page and the follow-up can be built as a single argument.
See the capabilities01
Website Creation
Custom websites for businesses, designed to establish a strong online presence and turn visitors into potential customers.
More on this
We start with what the business sells and who it sells to, then design and build around that — not around a template. Structure, copy, art direction and front-end code are handled together, so the finished site is fast, easy to update and built to be understood in the first few seconds.
- Positioning, page structure and content planning
- Art direction and a consistent design system
- Hand-written front-end code — no page-builder bloat
- A CMS setup so the business can publish without a developer
- Speed and accessibility treated as part of the design, not an afterthought
02
Landing Pages
Focused landing pages designed around specific offers, campaigns and conversion goals.
More on this
A campaign page has one job. We write the argument, design the proof around it, remove every exit that is not the enquiry, and set up the tracking before launch so the first week of data means something.
- Message match between the advert and the page
- Offer, objections and proof, in that order
- Forms designed for completion, not for data collection
- Conversion tracking configured at build time
- Structure ready for testing variants
03
Digital Marketing
Digital marketing services designed to help businesses build visibility and attract potential customers online.
More on this
Visibility comes from doing a few things consistently rather than everything occasionally. We agree which channels are worth the budget, build the content and email programmes behind them, and keep a calendar that actually ships.
- Channel and budget planning against commercial goals
- Content programmes with an owner and a calendar
- Email and follow-up sequences tied to site behaviour
- Organic social built around the work, not around trends
- Monthly reporting in plain commercial terms
04
Paid Advertising
Creation, management and optimisation of digital advertising campaigns, including platforms such as Google Ads and Meta Ads where appropriate.
More on this
We build the account structure, produce the creative and manage spend against the action the business actually needs — an enquiry, a booking, a sale. Because we also build the page the click lands on, the advert and the destination are designed as one argument.
- Account structure, audiences and exclusions
- Creative production: static, motion and copy variants
- Google Ads, Meta Ads and retargeting where they fit the goal
- Conversion tracking and sensible attribution
- Regular optimisation with a clear monthly review
05
Most search problems are structure problems wearing a keyword costume. We get the technical foundations right — crawlability, speed, structured data, information architecture — then build pages that answer what people are actually searching for.
- Technical foundations: crawl, index, speed, structured data
- Information architecture and internal linking
- Keyword and intent mapping to real pages
- On-page optimisation and content briefs
- Local search setup for businesses serving a specific area
06
Conversion Optimisation
Improving website structure, messaging and user journeys with the goal of increasing conversions.
More on this
Getting more from the visitors a business already has is usually cheaper than buying more of them. We look at how people move through the site, form a view on what stops them, change it deliberately and measure the difference.
- Funnel and form drop-off review
- A prioritised list of changes worth testing
- Enquiry, booking and checkout flow redesign
- Clear before-and-after measurement
- Findings written down so they carry into the next build
How we work together
Three ways to start
Every engagement begins with a conversation about the business. If we are not the right fit, we will say so in that call.
02
Ongoing marketing
Monthly work on advertising, content, SEO and testing, with a plan agreed at the start of each month and a review at the end of it.
03
Review & plan
A look at an existing site, search visibility and ad accounts, ending in a written list of what to fix and in what order — yours to act on with us or without us.
04
Not sure yet
Call and describe the problem in two minutes. We will give you a straight answer about whether it is worth taking further.
+30 694 224 4918Questions
Asked before signing
You are a new studio. Why should we hire you?
Because of the work, not the logo wall. Merqon Group opened in 2026, which means we have no client case studies yet and we are not going to invent any. What being new does buy you is attention: fewer projects at once, the people who designed the work also building it, and a strong incentive to make the first projects genuinely good. If you would rather hire an established agency, that is a reasonable choice — but ask them who will actually be doing your work.
Do you work with businesses that already have a website?
Yes. We start with a review of what exists — the site, the search visibility, the ad accounts and the analytics. Sometimes the answer is a rebuild and sometimes it is a set of targeted fixes plus a better plan for the traffic. We will tell you which we think it is and why.
Can you run advertising on a site you did not build?
Yes, provided the site can convert. We look at the landing experience first, because paying for traffic to a page that loses people is the fastest way to waste a budget. If the pages need work we will scope that separately rather than quietly spending against a funnel that cannot hold water.
What does a project cost?
It depends entirely on scope, so we quote after a proper conversation rather than publishing a number that would not apply to you. You get a written proposal with the scope, the price and the assumptions before any work begins, and we do not price ongoing work as a percentage of your advertising budget.
How do you take payment?
Cryptocurrency is our main payment method — Merqon Group is the first digital agency in Greece to work that way. In practice it means settlement in minutes rather than banking days, and the same straightforward process whether you are in Athens or abroad. The accepted currencies, the schedule and the terms are written into your proposal before anything starts.
Who owns the website, accounts and data?
You do — always. Ad accounts, analytics properties, the domain, the code and the design files are set up in your ownership from the start. If we stop working together, nothing needs to be untangled or handed back.
How quickly can a project start?
We are currently accepting new projects. Rather than quote a generic lead time, we will give you a real start date in the first conversation, once we know the scope.
Start here
Tell us what the business needs to do next.
A short conversation is usually enough to tell whether the problem is the website, the advertising, the offer, or the measurement. We will point at the real one.